Are you looking to add a website feedback widget to your WordPress site easily? You’re in the right place!
Feedback widgets are a fantastic way to engage with your visitors and gain valuable insights. By adding a website feedback widget to your WordPress site, you can gather visitors’ opinions, improve user experience, and build stronger relationships without being intrusive.
In this article, I’ll dive into the best way to add a website feedback widget to your WordPress site. I’ll also explore different types of feedback widgets to help you choose the perfect one for your needs.
Let’s get started!
Table of Contents:
- What Is a Website Feedback Widget?
- How Website Feedback Widgets Can Benefit You
- 3 Different Types of Website Feedback Widgets
- How to Add a Website Feedback Widget in WordPress
What Is a Website Feedback Widget?
I’m sure you already know what website feedback is, but the term “widget” might be a bit confusing, so let’s clarify that.
A website feedback widget is a small interactive element embedded in a website to collect opinions, suggestions, and comments from visitors.
These widgets often appear as a tab, window, or button on the side or bottom of a webpage, inviting users to share their experience with the site.
The beauty of feedback widgets is that they can be easily added to your site without any coding or technical expertise.
They can be used for a variety of purposes, such as Net Promoter Score® (NPS®) surveys, customer satisfaction (CSAT) surveys, Customer Effort Score (CES) surveys, rating scales, bug reporting, and product feedback.
This allows you to gather insightful user feedback and analyze it to improve your website or service.
How Website Feedback Widgets Can Benefit You
Website feedback widgets offer plenty of advantages for your business. They’re handy tools that can transform your site and business in many ways.
Here are some key benefits:
- Collect User Reviews: Gather honest reviews and ratings from your users, which can help build trust and attract new visitors.
- Measure Customer Satisfaction: Use surveys to find out how happy your customers are and keep track of their loyalty to your brand.
- Spot and Fix Problems: Allow users to report any issues or suggest improvements, making it easier for you to address and fix these problems quickly.
- Get Ideas for New Features: Let users suggest new features or improvements, giving you direct insight into what they want next.
In the next section, we’ll explore the various website feedback widgets you can add to your site to take advantage of these advantages.
3 Different Types of Website Feedback Widgets
Website feedback widgets come in various forms, each uniquely designed to help you gather valuable insights from your visitors.
Choosing the right type of widget can make a big difference in how you connect with your audience and gather their opinions.
Let’s explore some popular types of website feedback widgets.
1. Website Feedback Button
A website feedback button is a simple yet effective tool that sits discreetly on the side or bottom of your webpage:
This button prompts visitors to click and leave feedback whenever they like it.
It is perfect for non-intrusive feedback collection, allowing users to share their thoughts at their convenience.
This type of widget is excellent for ongoing feedback and is especially useful if you want to maintain an open line of communication with your audience without overwhelming them.
2. Popup Feedback Widget
Popup feedback widgets are more attention-grabbing. These widgets appear as popups on your website, inviting users to share their feedback as they browse.
They are particularly effective when combined with triggers, such as exit intent, where the popup appears when a visitor is about to leave the site.
This type of widget is useful for capturing insights from visitors who may not return, ensuring that their thoughts are heard before they leave your website.
Read our guide on How to Add a Popup on WordPress.
3. Slide-In Feedback Widget
A slide-in feedback widget is a subtle yet engaging option that slides into view from the side or bottom of the webpage.
It strikes a balance between visibility and non-intrusiveness, gently encouraging visitors to share their feedback without interrupting their browsing experience.
Slide-in widgets are ideal for maintaining user engagement and are useful for gathering ongoing feedback from users who might otherwise ignore more aggressive methods like popups.
How to Add a Website Feedback Widget in WordPress
Now that you know all about website feedback widgets, let’s get to the good stuff!
Next, I’ll show you the best and easiest way to add a website feedback widget to your WordPress website. In this tutorial, I’ll use the UserFeedback plugin.
UserFeedback is the best feedback plugin available for WordPress users, allowing them to capture what their visitors really think easily.
UserFeedback is a user-friendly plugin with lots of great features that make it simple to engage your visitors with questions and gather their insights.
It comes with plenty of ready-made questions, but you can also create your own to ask about anything specific you’re curious about.
Here are some of the top features of UserFeedback:
- Unlimited Surveys and Questions: Create as many surveys and questions as you like, with no limits on responses, so you can gather as much feedback as you need.
- Pre-Made and Customizable Surveys: Use pre-made surveys if you’re not sure what to ask, or customize your own with your website’s colors and logo for a personalized touch.
- Conditional Logic: Smartly adapt questions based on visitors’ previous answers to get more relevant insights.
- Variety of Question Types: Use different types of questions like long answers, multiple choice, star ratings, and even collect email addresses.
- Control Display and Audience: Decide when your surveys appear and who sees them, ensuring you’re targeting the right audience.
- Integration and Reporting: Straightforward reports to help you understand the collected feedback. Plus, all responses are saved for future reference.
With these robust features, UserFeedback simplifies the process of gathering meaningful feedback from visitors to your WordPress website.
To kick things off, download UserFeedback at the license level that suits your needs—you can even start for free.
Once you’ve signed up, head over to your account online and check the Downloads tab to find the plugin file.
Once downloaded, open your WordPress site and navigate to the Plugins section in the left menu. Click on Add New, then select the Upload Plugin button.
Find the UserFeedback file you just downloaded, upload it, and then click the Install Now button.
After it installs, you’ll see an Activate Plugin button—click it to activate UserFeedback.
After activation, a helpful setup guide will appear.
Find the Start button and click it to begin setting up the plugin.
I’ll walk you through setting it up and creating your first survey and feedback widget in the next sections.
Step 1: Build Your First UserFeedback Feedback Widget
The first step is to create your initial UserFeedback feedback widget in the form of a survey. Don’t worry about making it perfect right away—you can always make changes later.
First, you’ll find some ready-made questions available.
You can choose ones that suit your needs, or you can craft your own question if you have something specific in mind.
Once you’ve made your edits, click the Next Step button at the bottom of the page to proceed.
Step 2: Choose What Features to Enable
Next, you’ll see a list of features that you can enable for your feedback widget.
The number of available features depends on the UserFeedback license you have purchased.
Review the list and switch on the features you want to use. If your license supports them, you can activate all the features by clicking the toggles next to each one.
Click Next Step when you’re ready.
Step 3: Customize Your Feedback Notifications
In this step, you’ll set up how you wish to be notified about survey responses.
Begin by entering the email address where you’d like to receive the survey results.
Additionally, you’ll be given the option to receive important updates from the UserFeedback team, which you can choose to opt into or not.
Lastly, decide if you’d like to help the UserFeedback team by sharing analytics on how you use their tool.
Once you’ve made your selections, click Next Step.
Step 4: Publish Your Website Feedback Widget
In this final step, UserFeedback will configure all the additional features that you enabled earlier.
Once your survey is ready, you’ll see a button labeled Exit to Dashboard.
Click it to return to your main UserFeedback control area, where you can manage and further tweak your feedback widget settings.
Step 5: Edit Your Survey
Now, it’s time to fine-tune your feedback widget. You can refine the one you’ve just created or start fresh with a new survey.
To modify your existing survey, head to your WordPress admin area and navigate to UserFeedback » Surveys.
Hover over your survey’s name, and when the Edit link appears, click it.
On the following screen, you can adjust your survey questions and update the message people see upon completion. This is also the place to add new questions, tweak existing ones, and refine your thank-you note.
Once you’re satisfied, click the Next Step button at the bottom of the page.
You’ll arrive at the Settings page, where your survey can be personalized further.
At the top, you can toggle Google Analytics tracking via MonsterInsights on or off; however, it’s recommended to keep this feature active for tracking purposes.
In the Targeting section, specify where and when your feedback widget will appear. You can choose which devices (like mobile or desktop) and pages should display your survey.
The Behavior section lets you control how and when the survey shows up, how long it remains visible, its run duration, and whether it starts small and less noticeable.
After configuring these options, click Next Step at the bottom.
On the Notifications screen, you can opt to receive an email whenever someone completes your survey.
Finally, proceed to the Publish page. By default, the survey is set to go live later. If you want it to start immediately, simply turn off the Schedule for Later option.
Click Save and Schedule once you’re ready.
Congratulations!
You’ve successfully published your first website feedback widget to collect user feedback in WordPress!
To personalize the appearance of your website’s feedback widget even more, navigate to the UserFeedback section in your WordPress dashboard, go to Settings, and select Widget:
In this section, you can adjust the position, font, label, and style of your feedback widget. You can also choose whether you want it to appear small initially.
Depending on your needs, you can also embed your website feedback widget using a shortcode. Simply head back to your UserFeedback dashboard and copy the shortcode.
Copy and paste this shortcode onto any page, sidebar, or any other section of your website where you want your feedback widget to appear.
Check out the feedback widget I created on this test website:
And that’s it!
I hope you found this article on adding a website feedback widget helpful. To learn more about online surveys and user feedback, be sure to check out these additional resources:
- 44 Customer Survey Questions + Guide to Meaningful Feedback
- 20 Customer Satisfaction Survey Examples & Templates to Use
- How to Create a Customer Satisfaction Survey on WordPress
Not using UserFeedback yet? What are you waiting for?
And don’t forget to follow us on X and Facebook to learn more about collecting user feedback online.
